Skills


Marketing Strategy/Management

  • Create overall strategies and annual marketing plans
  • Executing marketing plans, ensuring budgets and goals are met
  • Supervising junior marketing staff and partnering with external consultants
  • Analytics and reporting to senior management 

Copy Writing

  • Blogs
  • Press Releases
  • Advertisements
  • Websites
  • Email Marketing
  • Newsletters, Brochures, Flyers
  • Annual Reports 

Public Relations

  • Writing and Disseminating Press Releases
  • Media Pitching
  • Crisis Management Planning
  • Public Awareness Campaigns 

Social Media

  • Facebook for Businesses
  • LinkedIn
  • Google+
  • Blogging 

Graphic Design

  • Advertisements
  • Small Projects Including Newsletters, Emails, Flyers 

Websites

  • Content Design and Management through¬†Wordpress and Adobe Business Catalyst 

 Group Sales/Events

  • Establishing relationships with lodging and tourism partners to increase group sales efforts
  • Managing concierge programs
  • Create revenue driving events
  • Coordination and execution of events 

Computer Programs

  • Adobe InDesign, Photoshop, and Illustrator
  • Quark
  • MS Office (Word, Excel, PowerPoint)